Billboard Faces Per Capita

Which states have the most billboard faces per resident?

The chart below provides an estimate of the number of state DOT-permitted billboard faces per 100,000 residents of each state in order from greatest to smallest (2021).

These counts do not include digital billboards, billboards of an unknown/other type, or billboards that are not permitted by the state DOTs.

 

Rank State State DOT-permitted Billboard Faces per 100,000 residents
1 Wyoming 2,504
2 South Dakota 906
3 West Virginia 687
4 New Mexico 470
5 Montana 418
6 Oklahoma 357
7 North Dakota 352
8 Missouri 286
9 Kansas 286
10 Louisiana 268
11 Alabama 267
12 Tennessee 248
13 Arkansas 244
14 Michigan 232
15 Nebraska 201
16 Indiana 199
17 Delaware 185
18 Wisconsin 174
19 Ohio 166
20 South Carolina 163
21 Iowa 156
22 Mississippi 152
23 Florida 150
24 Pennsylvania 145
25 New Jersey 142
26 Utah 137
27 North Carolina 130
28 Minnesota 129
29 Illinois 123
30 Maryland 117
31 Georgia 116
32 Virginia 96
33 Kentucky 91
34 Texas 84
35 Nevada 71
36 Oregon 70
37 New Hampshire 66
38 Connecticut 56
39 Idaho 55
40 Arizona 51
41 New York 49
42 Colorado 43
43 Massachusetts 41
44 Rhode Island 37
45 California 37
46 Washington 29
47 Washington, DC 9
48 (tie) Alaska 0
48 (tie) Hawaii 0
48 (tie) Maine 0
48 (tie) Vermont 0